If you work long enough on a product you will reach a point when there is nothing more to do...besides maintaining and fixing bugs.
You are done. The product is done...ready....clients are happy...problems are solved...time for the management to milk the cow....
...and while they pick the fruits of the product...you can focus on the next big thing.
...truth is that big things are not so easy to find...and make...you either have a clear view on what clients might need...and leverage that knowledge...or you need to keep trying...and trying...until you find something...worthwhile to build.
...and what if the product has matured but is not good enough...you know you could do better...maybe differently...and this new approach could open new opportunities...and happier customers...
Should you find new markets?...or please the current market...better...
From a budget point of view...building a new iteration of a similar product is a risky path to take....
will it pay off?...will it sell? ...what if the clients will not like it?....
...and how about doing both of the things?...search for something new and in the same time iterate on that established product...while the old version pays the bills...
...in the end we should solve problems...right?
...in the end we should solve problems...right?
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